
The Bad Girls Club idolizes young women who are fiesty, catty, overly sexual, drink a lot, messy and get in fights with each other. Real life bad girls, that we can watch on TV, judge, and go back to whatever we were doing. If you look at the photo above you can see, "Bad Just Got Good". I think this means, watching bad girls be bad and live out their role is now good and entertaining to watch. This scene below is at a reunion where a controversial topic was brought up, and several of the women got in a fight. Yep.

On the Wikipedia page it's described as, "The show's premise follows seven women with a number of personal, behavioral, and psychological problems — deemed "bad girls" — as they live together for four months."
So these girls with strong and competitive personalities are being put together to either make their problems better, or worse. It's like putting a bone in a bag full of pit bulls.
An interview with one of the women who appeared on the program said this:
Q. What is a “bad girl”?
A. "A bad girl is someone that has no idea of who they are and where they are going….they might but they need a push…someone that doesn’t care who and what people think about how you live your life because in the end you only have one life to live so live it to the fullest…no one feeds you or gives you life or money you and only you will so do it yourself don’t depend on anyone but yourself!"
It boggles my mind what we see as entertainment right now. I don't know what else to say.